Digital Marketing services includes pull and push form of marketing techniques which includes SEO, SEM, Email Marketing, Blog, Content Marketing
Digital Marketing Services
Digital marketing is the new phenomena of using electronic technology to replace the traditional form of marketing in continuous growing online marketplace. It is an evolution of taking the form of digital marketing from traditional marketing. There are many factors why it is growing day by day and it is globally accepted by many online users.
- Google Adwords
- Email Marketing
Advantages of Digital Marketing
1) Instant Results: Digital marketing is really responsive .Unlike traditional form of marketing done via billboards, newspapers, radio & TV, digital marketing responds to the ads instantly. Different forms of reporting tools are available like insights of the ad campaign.
Who saw/heard it?
What actions they took?
What if they really purchased items/services?
If yes, Goal conversion is achieved for the said portion ad campaign investment.
If no ,activate the trigger to track the ad receiver for max by 540 days till the time it gets converted into the results.
Data gets reflected once the first impression is achieved.
2) Cost Effective: Huge Risk is not directly proportional to huge gain. Since market is too much competitive, huge risk of advertising on Newspaper, Radio & TV has directed huge loss until and unless you are a brand leader. But out of 100 cases, only 1 is winner because the only one winner can book almost most of the advertising spaces. So, it is not acceptable by SME and others to start with a very small budget.
Forms of Digital Marketing
Pull form of Digital Marketing:
Customer /consumer are looking for services/products. When someone searches online for good/services, 80% positivity lies for a fruitful conversion. This form of marketing is said to be pull form of digital marketing. This type of procedures is carried out at digital marketing services in Nehru Place, New Delhi. People usually seeks marketing content via organic searches or opening an email ad campaign, SMS or websites RSS feed, contents on websites, blogs and other streaming platform used by audio and video media. Such organic searches lead to website content where users browse website for special sales, new product information and special coupons, packages and plans.
Some of the examples of Pull form of Digital Marketing services served via India throughout the globe from New Delhi, India are: Adwords, Seach Engine Optimization, SMS, Emails, Blogs, Web-site Contents, and Audio & Video. In this form people are looking for goods /services and conversion ratio is more prone to result converted into real sales.
Push form of Digital Marketing:
Service providers/goods owners are looking for customers/consumers. When service providers/goods owner searches for prospect clients. This form is not very reactive, so the chances to get maturity are less 30-40%. Since such campaign reached to those who may/may not interested in your services/goods. This may be useful for weak lead generation in most cases and a lot of efforts are required to mature those leads. Such form of digital marketing services is most beneficial when you want more publicity oriented results rather than targeting against conversion sales. This push method of digital marketing is comparatively less costly than pull form of digital marketing services throughout the globe.
Some of the examples of Push form of Digital Marketing are Email Marketing, SMS, Voice calls Marketing, Online Audio & Video Media.
Digital marketing in India has a huge scope since this is the most populated country in terms of population per square meter area. This is the reason this country is on global radar of International market to search for other business opportunities. So, digital marketing company in Nehru Place can help you in overcoming the traditional form of Marketing.