Email marketing is one of the types of Digital Marketing. This is a medium to communicate commercial message with client by using electronic mail. E-mail Marketing is Direct Digital Marketing that is used to market product or service by sending promotional message which contain information in the form of text, video or audio. KIPL is leading Email marketing service provider in Delhi.

Many firms send E-mail to their existing customer or to potential customer to provide information either about industry or about product/service. Firms generally acquire customer database from marketing department and provide it to Digital Marketing Company to forward mail in bulk.

E-mail Marketing usually involves E-mail to send advertisement, business requests and also for requesting donations by NGO. Firm’s increases customer’s brand loyalty by every time connecting them with company by e-mails.

Many e-mail service providers follow regulation and transfer mails which contain unsolicited content to spam. Any mail needs to receive permission from user.  Even though you may have this permission, some people still consider any commercial email spam.

Advantages of E-Mail Marketing

• Cost effective
• Can target specific potential customer
• Increase interest of client
• E-mail marketing allows to measure effectiveness of campaigns

KIPL are leading web services provider in India, like Web Design and Development in India, Digital Marketing in India, Online promotion in India, Responsive Web Design in India, Email marketing service provider in Delhi